July 23, 2024
Sierra leads a strategic, unified social media presence across LMU’s hundreds of branded accounts, both in partnership with other members of MarComm as well as the broader campus community. She has a passion for education and social impact, and enjoys being able to serve our educational mission by way of her social marketing skills.
Sierra brought robust social media management and digital content production experience from previous roles at Hearst Media Production Group, the L.A. Clippers, and OWN: The Oprah Winfrey Network. Most recently she led social strategy at Hearst, and produced a high volume of weekly content for six nationally syndicated series, including the Emmy-nominated “Harlem Globetrotters: Play it Forward.”
Sierra is an LA native, and holds a B.S. in Social Sciences from Boise State University. Outside of work she enjoys DJing, roller skating, and golfing throughout Los Angeles.